Course Name: Experience and Service Design

Course Code: ZH106SJ24

Course Credit: 3

Course Type: Professional Core Course

Applicable Major: Industrial Design and Product Design

Course Introduction

"Experience and Service Design" is a core course for industrial design majors, aiming to cultivate students' in-depth understanding and application ability of user experience and service design. This course combines theory and practice, helping students master design thinking methods and tools, laying a solid foundation for future innovation and practice in the design field. The main content includes the basics of experience design, user research and needs analysis, fundamentals of service design, design thinking and innovation methods, practical experience and service design, and interaction design and usability testing. The course objectives are to enable students to grasp the basic theories and methods of experience and service design, cultivate the ability to conduct user research and needs analysis, enhance design thinking and innovation capabilities, master practical skills to independently complete design projects, and learn to use interaction design tools and usability testing methods. Through this course, students will comprehensively master the core theories and practical methods of experience and service design, laying a solid foundation for future work in related design fields.