Course Name: AI Product Design

Course Code: ZH113SJ24

Course Credit: 3

Course Type: Professional Core Course

Applicable Major: Product Design

Course Introduction

"AI Product Design" course focuses on the integration of artificial intelligence and contemporary product design, aiming to provide students with a comprehensive understanding of AI technologies and the complete product design process. The curriculum covers foundational AI theories, machine learning, deep learning, big data, and large models (including language models and multimodal models), while also exploring the entire design process—from opportunity discovery and needs analysis to prototype development and interactive experience optimization. Emphasizing the cultivation of interdisciplinary thinking and practical abilities, the course encourages students to seamlessly blend advanced digital intelligence technologies with modern design theories through case studies, project practices, and innovative experiments. This approach empowers students to develop intelligent products that lead in technological innovation and offer superior user experiences. Concurrently, in line with the national "Cultural Power" strategy, the course stresses the deep integration of outstanding Chinese traditional culture with modern technology, fostering students' firm cultural confidence and a sense of responsibility to contribute to industrial innovation and social progress.